Eco Harmony Forum

About..

Eco Harmony Forum Limited is an environmentally-focused organisation dedicated to promoting sustainable practices and fostering a harmonious balance between humanity and nature. The company is committed to raising awareness and advocating for eco-friendly initiatives in various sectors, such as education, preservation, and recycling. By creating impactful programs and utilising creative branding, Eco Harmony Forum aims to inspire individuals and communities to take proactive steps toward preserving the planet for future generations. Through this vision, Eco Harmony Forum establishes itself as a leading force in environmental conservation and sustainable development.

The Mission..

The current logo for Eco Harmony Forum Limited, while effective in conveying the brand’s message, has several limitations that make it less ideal for modern branding needs. Its detailed design, featuring a hand and plant, can lose clarity when resized, making it less effective for digital applications, where logos need to be scalable. The intricate illustration also reduces versatility across various platforms, especially in smaller formats like app icons or social media profiles. Eco Harmony needed a logo that is more effective across all platforms, also being more modern and creative ensuring a stronger more adaptable visual identity that will remain relevant and impactful in the long term.

Our Process..

The design process for Eco Harmony Forum began with a comprehensive discovery phase, where we delved into the company’s values and goals using a word map. We first explored visual references related to sustainability, nature, and recycling to establish a mood board. Using this research, we developed a logo that incorporates clean, geometric forms to signify both growth and preservation. we chose a minimalist approach, focusing on clear lines to ensure the logo would be scalable across multiple platforms. For the color palette, we integrated the current eco-green and energy-orange to evoke a sense of vitality and environmental consciousness, while the typeface was selected to maintain balance and readability across digital and print media. The final design was tested on various branding materials, from social media profiles to large-scale banners, ensuring a consistent and engaging visual identity.